Peter MoranFounder & CEO
areas of expertise
Business transformation
Cannabis finance
Restructuring and turnaround
Cannabis debt collection
Integration
Growth strategy
M&A transaction support
prior experience
With over 20 years of experience in entrepreneurship, management, business planning, financial analysis, software engineering, operations, and decision analysis, Peter has the breadth and depth of experience needed to quickly understand cannabis entrepreneurs’ businesses and craft the most suitable solutions.
CannaForm comes up with results that are actually implementable. That is their strength compared to other consulting companies.
Before founding CannaForm in early 2017, Peter had a crash course in cannabis finance as the controller for Harborside in Oakland and San Jose, as they went through a rapid growth period, overseeing the establishment of the investment strategy related to Harborside Farms in Salinas, while maintaining controllership responsibilities for all retail locations, and spearheading the financial transition for medical to adult use, under Prop 64 in California. Previously, Peter spent 15-years, holding various management positions in finance at Cardinal Health and McKesson, spanning the United States, Mexico, Singapore, and other global locations. In addition, he also founded Ardso Limited in India, a company focused on debt collection and financial services which was later acquired.
publications
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Three Tips For Successful Cannabis Debt Collection Calls
The person you select to call your debtors is extremely important. Choosing the “right” caller can be the difference between getting paid and not.
October 15, 2019 -
Cannabis Debt Collection Relies On Communication
Whether cannabis debt collections are handled in-house or through the use of cannabis collection agencies, communications on past-due accounts is essential.
October 2, 2019 -
Steps to Successful Cannabis Debt Collection
Our Steps To Successful Commercial Cannabis Debt Collections outlines a proactive business debt collection process for managing past due accounts.
September 13, 2019
contact details
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CannaForm really helped us achieve our financial goals. The slick investor deck was a home run.
